Robots in disguise

June 30, 2022 12:43 pm


The research and development people at Hasbro are very clever at times. Working with the Japanese company Takara in the 1980s they came up with a brilliant idea.  They posed the question. How can we make a toy that seems two in one? The answer came in the form of Transformers. Because young boys liked cars, trucks, guns and Warplanes, they realised that if they combined them with robots, they might have a toy that could take the world by storm. They weren’t wrong.

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The popularity of the toys has remained constant since they started in 1984. Even today if you were to use a  Nottingham Mini Digger Hire company like, many a little boy, or girl, would be hoping it turned into a robot halfway through the job.

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The basic premise is simple. The good guys are the Autobots, mainly cars and road vehicles. Against them are the Decepticons. They’re mainly airplanes, with the exception of their leader Megatron, who transforms into a pistol and Soundwave, who becomes a tape recorder and player (suffice to say he’s a bit redundant nowadays).

As was the way in the 1980s, a comic and tv show was produced to try and shift more units of the toy. However, the storylines became very popular and a few animated feature films were created. This became a long-running series and soon some big-budget productions, starring Megan Fox and Shia LeBeouf, were produced.